Wolters Kluwer is a $4.5 billion global information services, publishing, and software company servicing tax, legal, and health professionals that operates in a highly distributed, decentralized manner. As a result, we have a highly-fragmented set of marketing and e-commerce systems.
To drive economies of scale, common decision making criteria, and reduce continued proliferation of technologies Wolters Kluwer developed a framework and methodology for selecting marketing and e-commerce platforms. Extensive evaluations of various technologies resulted in a recommendation to implement a SaaS solution based on Umbraco Cloud and uCommerce.
This session will walk you through the framework, methodology, results, and how you can apply them to your business.